Spiritual marketing for ethical businesses
You know your work changes lives. But if the right people can't find you online, they'll never experience it.
We help yoga teachers, therapists and wellbeing businesses build authentic brands, websites and SEO that connect with the people they're here to help.
12+ years' experience | No outsourcing | Fixed prices | Founder-led
What "spiritual marketing" actually means at Wildheart
"Marketing that keeps working because it's built on trust, not tricks."
The phrase "spiritual marketing" is overused, and often misused. It's been borrowed by funnel coaches, manifestation gurus and Instagram strategists who use the language of authenticity to sell pressure-driven tactics. We don't do any of that.
When we use the term, we mean something specific: marketing that doesn't ask you to perform urgency, scarcity or false abundance. Marketing that keeps working because it's built on trust, not tricks. Marketing that reflects the same values you bring to your one-to-one work – kindness, depth, presence – and applies them at the scale of a business.
We've practised yoga and meditation for years. We've sat in your studio. We've heard your hesitations about marketing, because we share them. The work we do exists to make growing an ethical business feel less like selling out.
What we don't do
Who do we work with?
We've helped hundreds of wellbeing businesses across four continents. While every client is unique, they all want to grow their business without compromising their values.
Yoga teachers, studios & retreat centres
Independent teachers, studio owners and retreat hosts. You help people feel better through movement, mindfulness and community. We help your brand, website and marketing attract more of the right students, with authenticity at the heart.
Therapists, counsellors & coaches
Counsellors, psychotherapists, coaches and wellbeing professionals. Build trust before your first conversation with clear messaging, a calm online presence and steady enquiries from clients who are the right fit for you.
Holistic practitioners & conscious solopreneurs
Acupuncturists, Ayurvedic practitioners, holistic clinics and purpose-led founders. Position your business with clarity and confidence, so your marketing feels aligned with your values and continues working long after you've pressed publish.
Brand. Logo. Website. SEO.
Everything starts with strategy. From there, we help you build a distinctive brand, create a website that converts and make sure the right people can find you online. Every project is delivered by us, in-house, with fixed prices and no outsourcing.
Brand Strategy
Get clear on what makes you different
Clarify your purpose, voice and message in a 2-hour workshop. Get a practical roadmap and clear next steps.
Logo Design
Look as professional as the work you do
Original logo, visual identity and style guide for your wellbeing brand. Designed by Guy, refined together.
New Website
Turn visitors into enquiries
A website that brings the right clients to you. Conversion-focused, beautiful, fast and easy to update yourself.
SEO
Help the right people find you
Help the right clients find you in search. Keyword research, on-page work and local SEO where relevant.
Why us?
Why clients choose Wildheart
Twelve years. Hundreds of clients. Four continents.
12+ years' experience | Clients across Europe, USA, Asia, Australasia | Thousands of students & clients reached
Here's what changed for four of our clients:
SPACE Yoga Studio
Brand Strategy | SEO Package | New Website | Ongoing Support
“Hannah & Guy make a great marketing team and have helped me strategise my business & brand to create a beautiful new website. The whole process from beginning to end has been seamless and working with them has opened my mind to new opportunities I could never have imagined." – Dee Stockman, Studio Owner
Dr. Caroline Taylor
Brand Strategy | Logo Design | SEO Package | New Website
“Wildheart supported me through many aspects of building my business and website. They genuinely wanted to deliver my vision for the site. The work was fascinating and so helpful. I know we'll be working together for quite some time to come! Thank you." – Dr. Caroline Taylor, Clinical Psychologist
David Peak
Logo Refresh | New Website | Consulting | Ongoing Support
“The team took the time to understand my practice and created a website that's clear, professional, consistent, and a solid platform for future growth. It feels authentic, supports my wider online presence, and gives me confidence that prospective clients are seeing an accurate reflection of my work. I appreciated the team’s patience, willingness to listen and their commitment to getting things right." – David Peak, Counsellor & Psychotherapist
Dr Wu Wellness
Brand Strategy | Logo Design | SEO Package | New Website | Online Courses | Ongoing Support
“It's been an absolute pleasure. You have the ability to translate nuance into design and strategy, and the process felt collaborative, thoughtful and professionally guided at every stage. I'm truly delighted with the outcome and now feel confident that my brand is positioned with strength, elegance and credibility." – Dr Christine Wu, Founder & Coach
You'll work directly with us
Most agencies sell you a sales call with a director and deliver the work through someone you'll never meet. We don't have anyone to delegate to. Guy designs and engineers. Hannah writes and implements strategy. There's no junior copywriter, no offshore developer, no white-label partner. The person in the brief is the person doing the work.
For an ethical business, this matters more than it might at a less values-led brand. The work is intimate. It carries your voice and your reputation. We think it should be done by someone who understands both — and is accountable to both.
Guy Anderson
- Brand strategy, design, websites, technical SEO
- 25+ years in branding and design
- Long-term yoga teacher and practitioner
- Stockholm, Sweden
Hannah Moss
- Content strategy, copy, SEO, client delivery
- Published author and proofreader
- Long-term yoga practitioner
- Brighton, UK
A calm, considered process
Once we've got to know each other, here's what the journey typically looks like.
How we work
- Start with a conversation
We get to know you, your business and what you're trying to achieve - Find your focus
Whether that's brand strategy, a new website, SEO or a combination, we'll recommend the right next step. - Build together
We create everything in-house, with regular feedback and collaboration throughout. - Launch with confidence
Once everything's ready, we take your new brand or website live. - Grow over time
We're here for the long term, helping your business evolve as it grows.
Working with Wildheart means
Marketing that feels true to your values
We don't believe marketing has to feel manipulative. Everything we create is built around one simple idea: Help people. Build trust. Keep showing up.
If you'd like a taste of how we think, explore our Marketing Mantras.
Some common questions
It means marketing that doesn't ask you to perform pressure, urgency or false scarcity to grow your business. We use the term to describe an approach; not a product or a tactic. The four packages we offer are the same brand strategy, logos, websites and SEO any agency would offer; what makes our work "spiritual" is the values that shape every decision inside it.
No. We don't believe most ethical wellbeing businesses are well-served by social media – the time, energy and emotional cost rarely pays back in qualified leads. We help clients grow through search, email, partnerships and referrals – assets they own. We don't run social media for ourselves either.
It depends on the package. The Brand Strategy is delivered over 2–4 weeks. Logo Design typically 4–6 weeks. A new website is 8–12 weeks. SEO Packages are delivered over 2–4 weeks of research and on-page work, with optional ongoing support afterwards. We give you a clear timeline at the start of every engagement.
Yes, we have clients across the US, UK, Europe, Australia and New Zealand. Most communication happens over video call and email, both of which are timezone-flexible. We schedule live workshops within your timezone wherever possible.
EU-based customers are charged 25% Swedish VAT. UK and US customers are not charged VAT. This is reflected in our quotes.
Almost always, yes. Brand strategy is the work that makes every other piece of marketing – logo, website, SEO – clearer and more effective. If you're tempted to skip ahead to a new website, we'll usually suggest pausing and starting with your brand strategy. It saves you money over the lifetime of the work.
Book a free consultation. We'll ask questions about your business and your values for 30 minutes. You'll leave the call with three concrete things to do; whether or not we end up working together. No hard sell.
Ready to grow your wellbeing business?
If you're looking for marketing that feels authentic, thoughtful and genuinely aligned with your values, we'd love to hear your story.
Not ready yet? Get The Marketing Mindshift guide instead.